The BEST , PROPER Marketing ROI Calculator on the Internet (with DCF, NRR, gross margin, etc.)

This free Marketing ROI Calculator provides a method for evaluating marketing spend. It addresses both one-time and continuing revenue streams.

The tool was developed by Nick Jain, who has a Harvard MBA, experience in Wall Street hedge fund investing, and a background in leading multiple companies. The calculator integrates financial principles.

It allows for the calculation of ROI for one-time purchases or continuing revenue streams. For a one-time purchase, the Net Revenue Retention (NRR) should be set to 0%. For ongoing revenue, your actual NRR percentage should be entered.

The calculator uses discounted cash flow (DCF) analysis. This approach considers the time value of money, providing a more precise valuation of long-term marketing campaign impacts by determining the present value of future earnings.

The aim of this tool is to offer data-driven insights to help optimize marketing strategies and clarify the financial contributions of marketing efforts. The Marketing ROI Calculator is available for use.